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Ultimate Lens Hoax

I have been asked by patients to explain the Essilor Ultimate lens package. Whenever a company offers a buy one get one free deal, you should know that it is charging the price of two total. It is a way of deceiving the consumer into believing they got a deal when in reality they just purchased double the amount of product. I do recommend different glasses for particular usage for patients and offer a discount incentive to do so, not just because I like more sales, but because it is my responsibility to provide the best most comfortable vision for my patients. You can get glasses anywhere, but to get the best results you want to have the help and advice of an expert in optics. It is my job as an optician to sort through all of the product available on the market and recommend what would work best and provide the best value for my patients.